Sales conferences

• 1 new ideas, information exchange

• 2 business contacts, networking

• 3 set goals and objective

• 1 advertising, promotion activities

• 2 new agent development, entering new markets

• 3 sales figures, and customer feedback, improvement of customer service

5. Project Abroad

• 1 personality, adaptability, compatibility

• 2 talent & experience

• 3 language proficiency, cultural awareness

• 1 climate

• 2 clarification of objectives

• 3 preparation of training materials, design of training content

6. Customer Base

• 1 narrow revenue stream

• 2 all eggs in one basket—high risk

• 3 no room for expansion and growth, no incentive for R&D

• 1 ad campaign

• 2 rebates, sales promotion

• 3 free delivery