bonus [ 5bEunEs ] (n.) additional payment奖金,红利
[例] Our department manager has been given an annual bonus for his good performance.
[同义词] dividend
book [ buk ] (v.) to arrange for (tickets or lodgings, for example) in advance; reserve 预订
[例] The secretary has booked the manager in at the Hilton Hotel.
books (n. pl) the financial records of a company公司帐目
[例] The books of the company clearly reveals its bad debt.
book value (n.) value of assets as recorded in the company’s books帐面价值
[例] Except at the time of purchase of the asset, the book value of the asset is seldom the same as its market value.
bookkeeper [ 5buk7ki:pE ] (n.) person who keeps the financial records of a company会计员
boom [ bu:m ] (n.) time when business activity is increasing繁荣
[例] We must take advantage of the economic boom.
[同义词] prosper, thrive, flourish
boost (v) to increase the strength or value of something, to help and encourage something 推动
[例] Lower interest rates will greatly boost the economy.
bottleneck [ 5bCtl7nek ] (n.) a restriction in the normal work flow瓶颈,障碍
[例] We’ve got a bottleneck in our supply operations.
bottom [5bRtEm]1.(adj.) lowest最底处的
[例] rock-bottom price
2. (v.) bottom out, reach the lowest point 跌至底点
bounce [ bauns ] (v.) refuse to pay a cheque and return it to the bearer because there is not enough money in the payer’s account支票被银行退票
[例] Two of my cheques were bounced last week.
brainstorm [ 5brein7stC:m ] (n. and v.) an approach to problem-solving in which a group of people meet to provide wide-ranging ideas on an issue集体讨论
[例] The members of the board gave a brainstorm during the meeting held yesterday.
branch [ brB:ntF ]1.(n.) local office of a large business分公司
[例] We have branches throughout the country.
2.(v.) To enlarge the scope of one’s interests, business, or activities扩展
[例] The partners are looking into branching out into Europe.
brand [ brAnd ] (n.) product which can be recognized by a name品牌
[例] The brand establishment needs a very long time and will bring long- term benefits.
branding (n.) the process of giving brand names to products品牌命名
[例] How is the branding of that new product going on?
brand leader brand with the biggest market share品牌领导者
[例] IBM is the brand leader in the field of portable computer.
