101.The following appeared in a memo from the president of a company that makes breakfast cereals.

"In a recent study, subjects who ate soybeans at least five times per week had significantly lower cholesterol levels than subjects who ate no soy products. By fortifying our Wheat-O cereal with soy protein, we can increase sales by appealing to additional consumers who are concerned about their health. This new version of Wheat-O should increase company profits and, at the same time, improve the health of our customers."

在最近的一次调查中，那些每周至少吃五次大豆的调查对象的胆固醇值比不吃大豆制品的人低很多。通过在我们的Wheat-O麦片中添加大豆蛋白，我们可以通过吸引更多的关注自身健康的消费者来增加销量。这种新的Wheat-O应该能够增加公司的利润，并且同时促进我们消费者的健康。