Generally, the impacts of advertising on consumers in our country embody in two points. For the first thing, advertising provides comprehensive and up-to-date information of the products and services to consumers, such as the function, the manufacturer of the product or where to buy it, how to pay for it, etc..

    In addition, advertisements also persuade people to consume. Advertisements are usually made very attractive in order to make people believe that their products are the best, or of good value for money. Thus they arouse people’s desire to spend